Hi, I’m Reena. Hair Style Trend is my little corner of the internet, and I run it on my own. Nobody here is sitting on a mountain of reader data, and honestly, I wouldn’t know what to do with one. I write about cuts, care and styling for fine, thinning and changing hair. That’s the job.
Still, a website quietly gathers a few things the moment you land on it, and you deserve to know exactly what those are. So this page walks you through it the same way I’d explain a new cut to a client in my chair. Plainly, honestly, and without the scary small print.
The two-minute version
- You can read every article here without giving me your name or email.
- The ads pay the bills, and ad partners use cookies to choose and count them.
- Google Analytics tells me which posts get read, not who read them.
- The Face Shape Finder and Porosity Finder run inside your browser. Your photo and answers never reach me.
- There’s no newsletter, no pop-up asking for your email, and no mailing list.
- You can opt out of personalised ads at any time, and I’ll help if you get stuck.
Who looks after your information
Hair Style Trend, found at hairnstyletrend.com, is owned and run by me. I’m the one who decides what the site collects and why. Privacy laws like the GDPR call that person the “data controller,” which sounds far grander than a stylist with a laptop, but that’s the official term.
Any question, request or worry about your information comes straight to me at hello@hairnstyletrend.com.
What happens when you just read
Every website lives on a server, and servers keep logs. Each time a page loads, the log notes your IP address, your browser and device type, the page you opened, the page that sent you here and the time it happened. I don’t browse through these. They exist so the site stays up, stays quick and can block bots that try to break in.
The site also uses caching and security tools so pages load fast on your phone. Some of these set small technical cookies. They help the site work properly and aren’t used to build any picture of you.
A quick look at what’s collected and why
| What | Why it’s needed | Who handles it |
|---|---|---|
| Server logs | Keeping the site online and secure | My web host |
| Reading stats | Knowing which guides actually help | Google Analytics |
| Ad cookies and identifiers | Showing and measuring ads | My ad partner and its partners |
| Comments | Showing your comment and stopping spam | This site |
| Emails you send me | Replying to you | Me, through my email provider |
Analytics, or how I know the bob guide beat the braid guide
I use Google Analytics to see how readers move through the site. It shows me roughly how many people visit, which articles keep them reading, which ones they leave halfway, what country they’re browsing from and whether a page behaves badly on mobile. That’s how I know a post on hiding a wide part matters to you far more than another trend roundup. What it never shows me is your name or anything that points to you personally.
Google sets its own cookies for this and processes the data on its systems. You can read how in the Google Privacy Policy and in Google’s page on how it uses data from partner sites. If you’d prefer not to be counted at all, Google offers a free opt-out browser add-on.
I also use Google Search Console, which tells me the search phrases that bring people here. It arrives as totals and trends, never tied to a single person.
Ads, and why they’re here
Every tutorial, every cut guide and both tools on this site are free. Ads are what make that possible. Without them, Hair Style Trend would either disappear or sit behind a paywall, and I’d much rather keep the doors open.
The ads are placed by a third-party advertising company working as a service provider to this site, together with its own network of advertising partners. That company publishes its own privacy policy, which is linked in the advertising and privacy notices on the site, and its policy governs how it handles data.
To pick and measure ads, these partners use cookies, pixels and similar tools. They may collect your IP address, rough location, device and browser details and the pages you visit here and elsewhere online. Some ads are personalised, which means they’re chosen based on interests inferred from your browsing across many sites. Partners may also recognise a browser from its settings instead of a cookie, or match a scrambled, unreadable version of an email address if one was shared with them somewhere else.
I never see any of that profile. What I get back is a report saying how ads performed on certain pages and what they earned. That’s it.
In the US
Click “Do Not Sell or Share My Personal Information” in the site footer. You’ll still see ads, just not ones based on a profile of you.
In any browser
Switch on Global Privacy Control in a browser or extension that supports it. This site treats it as an opt-out request.
On your phone
Your device settings have a “limit ad tracking” or “delete advertising ID” option. Both reduce personalised ads in apps and browsers.
You can also tune the interests Google links to your browser in My Ad Center, or use the wider industry tools from the Digital Advertising Alliance, the Network Advertising Initiative and, for readers in Europe, Your Online Choices.
A small heads-up from experience. Most opt-outs are saved as a cookie. Clear your cookies and the opt-out goes with them, so you’ll need to set it again afterward. Annoying, I know.
The Face Shape Finder and Porosity Finder
These two tools are the part of the site I’m most protective of, because one of them can use a photo of your face. So let me be very clear about how they work.
The Face Shape Haircut Finder lets you type in measurements, upload a selfie or use your camera. When you use a photo, face detection runs right there in your browser. The image is not uploaded to my server, not saved to a database and not sent to anyone. The same goes for any measurements you type in. Close the tab and it’s all gone.
The Hair Porosity Finder works the same way. Your five answers are worked out on your own screen and are never stored or passed along.
I don’t use either tool to guess anything about your age, health or identity. They exist to help you walk into a salon knowing what to ask for.
Pinterest and the share buttons
A lot of you find me through Pinterest, and I love that. If you arrive from a Pin, Pinterest may know you clicked through, since that happens on its platform. The site also carries a small verification tag that proves to Pinterest I own this domain. That tag doesn’t follow you around.
When you tap a Pin or share button, you’re handed over to that platform, and from then on its own privacy policy applies. The same goes for any link I send you to, whether it’s a product, a brand or another stylist’s work. I can’t control what other websites do, so it’s worth checking their policies too.
Affiliate links
Now and then I may link to a brush, a shampoo or a styling tool I genuinely rate. Some of these may be affiliate links. If you buy through one, I might earn a small commission at no extra cost to you.
For this to work, the shop or affiliate network drops a cookie noting that you came from Hair Style Trend. It usually lasts anywhere from a day to a month. What I see afterward is a summary of sales and commissions. Never your name, address or payment details.
Comments
If comments are open on a post and you leave one, the site stores the name, email address and comment you type, plus your IP address and browser details to help catch spam. Your email is never shown publicly. Your name and comment are.
Comments may be checked by an automated spam filter. If you’d like a comment removed, email me with the post and roughly when you wrote it, and I’ll take it down.
When you email me
If you write to me, I’ll have your email address and whatever you choose to share in your message. I use it to reply and for nothing else. Writing in doesn’t sign you up for anything, partly because there’s nothing to sign up for. This site has no newsletter or mailing list.
Cookies in plain terms
A cookie is a tiny text file a website saves in your browser so it can recognise that browser later. Here’s how the ones on this site break down.
Essential
Speed, security and basic site function.
Analytics
Counting readers and popular pages.
Advertising
Choosing ads and measuring results.
Affiliate
Set only when you click a shop link.
Every browser lets you view, delete or block cookies, and aboutcookies.org shows you how for each one. Just know that blocking all of them tends to break parts of most websites, this one included.
Global Privacy Control and Do Not Track
This site honours the Global Privacy Control signal. If your browser sends it, I treat it as a request to opt out of the sale or sharing of your personal information for advertising.
The older “Do Not Track” setting is different. The industry never agreed on what it should actually do, so this site doesn’t respond to it on its own. If you want a signal that works here, GPC is the one.
Your rights if you live in the United States
California, Colorado, Connecticut, Virginia, Texas, Oregon and a growing list of other states give residents rights over their personal information. Depending on your state, you can ask to know what’s collected, get a copy, correct it, delete it and opt out of its sale, sharing or use for targeted ads. Using these rights will never cost you access to the site.
I’d rather say this plainly than bury it. Under California law, letting ad partners collect information through this site counts as a “sale” or “sharing” of personal information. Several other states call it “targeted advertising.” That’s true even though nobody pays me for your details directly. The information involved includes identifiers like IP addresses and cookie IDs, browsing activity like pages viewed and approximate location. The businesses receiving it are advertising technology companies.
To opt out, use the footer link, switch on GPC or use the tools listed above. For anything else, such as a copy of your data or a deletion request, email hello@hairnstyletrend.com. I may need to confirm it’s really you first, and I’ll respond within 45 days. If a request is tricky and needs longer, I’ll let you know. Someone you authorise in writing can also make a request for you.
This site doesn’t collect sensitive personal information as those laws define it, and doesn’t use anything to make inferences about you.
Your rights in the UK, EEA and Switzerland
You can ask to see your data, correct it, erase it, limit or object to how it’s used, take it with you in a portable format and withdraw consent whenever you like. Withdrawing consent doesn’t undo anything done lawfully before that.
- Consent is what I rely on for analytics and advertising cookies.
- Legitimate interests cover keeping the site secure, stopping spam and answering your emails.
- Legal obligation applies when I’m required to keep a record or respond to an official request.
If you visit from the EEA, the UK, Switzerland or Quebec, a consent notice appears before any non-essential cookies load. You can reopen it and change your choices at any time from the link in the footer.
The site’s servers and service providers may be located outside your country, so your information may travel across borders when you visit. The providers named on this page use recognised safeguards such as standard contractual clauses and, where relevant, the EU-US and UK-US Data Privacy Frameworks.
If you’re unhappy with how I’ve handled something, you can complain to your local data protection authority. In the UK that’s the Information Commissioner’s Office. I’d really appreciate a chance to fix it first, though.
How long things are kept
- Server logs are cleared automatically after a short period set by my host.
- Analytics data is deleted by Google at the end of the retention period set in my account. Overall totals remain.
- Comments stay with the post they belong to unless you ask me to remove them.
- Emails are kept while our conversation is still useful, then cleared out from time to time.
- Advertising data sits with the ad partners under their own policies, not with me.
- Tool inputs and photos aren’t kept at all, because they never leave your device.
Keeping things safe
The whole site runs on an encrypted HTTPS connection. WordPress, the theme and every plugin are kept updated, and only I can log in, with a strong password that’s used nowhere else.
No website can promise it will never be breached, and I won’t pretend otherwise. What I can promise is that very little about you is stored here to begin with. If something ever went wrong in a way that affected you, I’d tell you openly.
Children
Hair Style Trend is written for adults. It isn’t aimed at children under 13, or under 16 where local law sets that age, and I don’t knowingly collect their information. If you think a child has shared details with me, email me and I’ll delete them right away.
When this page changes
If I add a new tool, switch a service or a law changes, I’ll update this page and the date at the top. For anything big, I’ll add a short note on the homepage too, so it doesn’t slip by quietly.
Talk to me
Questions about this page, a request about your information or anything that feels off, just email hello@hairnstyletrend.com. A real person reads every message, and that person is me. I usually reply within two working days, and formal privacy requests are handled within the time limits the law sets.
Thanks for trusting me with your hair questions. I take that trust seriously, on and off the page.
Warmly,
Reena
Hair Style Trend